Head of Digital Commerce - Banking, Digital Sales, SEO, PPC
|Job Title:||Head of Digital Commerce - Banking, Digital Sales, SEO, PPC|
|Location:||City of London, London|
|Salary:||£100000 - £120000 per annum + Excellent bonus and benefits|
|Contact Name:||Nicole Wright|
|Job Published:||over 1 year ago|
I'm partnering an outstanding banking organisation in central London, undergoing significant Digital Transformation, to find a Head of Digital Commerce. This a genuinely unique opportunity to work with a bank that's been a leading light in the UK for over 100 years and which is completely revolutionising the way they interact with customers, at time when the entire banking landscape is transforming.
Digital Channels now represent more than 50% of the bank's sales with the trend expected to continue accelerating. This is an opportunity to develop and deliver against their challenging plans; whilst maintaining excellence in the Sales delivery channel and becoming a recognised leader in Digital sales delivery and product design within the Banking industry.
The core purpose of this role will be to achieve excellent sales performance within Digital. You'll be responsible for creating the Digital Distribution Strategy, which includes informing how they engage through digital media the different customer segments, whilst developing 3rd party relationships for the future distribution of products through the digital ecosystem.
Key responsibilities include;
*Lead delivery of sales across Digital
*Accountable for planning and forecasting future sales performance including sales of new bank current accounts, ISA's, savings, loans, credit card, GI and mortgages
*Lead the Digital Commerce team to deliver against franchise sales expectations. Develop sales capability across Digital including sales processes, programmatic marketing, 3rd Party management
oManage of SEO of the banks public site assets
oManage internet banking and mobile banking prompts and other digital owned media
oManage aggregator campaigns, PPC, digital display and other digital paid media marketing
oManage web analytics and other MI on the performance of the digital channel
*Ensure that Internet banking sales processes are best in class and drive long term competitive advantage the bank
*Lead, manage and develop a direct team of 14 and a wider group of stakeholders of all levels of seniority across organisation to achieve overall sales and products goals.
Digital experience is essential, with an ability to lead high performing teams, rigorous sales management, product design and an analytical skillset. Experience of working in a highly regulated environment is an absolute must.
In return you're being offered the opportunity to join a genuinely brilliant business, where you'll enjoy lots of autonomy and have the backing of an outstanding team. You'll be operating at the absolute bleeding edge of innovation in the digital banking space and will be rewarded with a base salary of £115,000-£120,000, car allowance, excellent bonus, flexible benefits, pension, healthcare and additional benefits, whilst working in a landmark London location.
Parallel Consulting is acting as an Employment Agency in relation to this vacancy.
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